Sales Force Analytics

Course Overview

The course covers the details starting from basics of sales force analytics to detailed deep dive into sales force sizing and structuring models. The course starts with covering the basics of pharmaceutical industry and corresponding value chain and then covers details of portfolio optimization. It further covers sales force diagnostics, sales force planning and implementation in great detail. The course also covers various methods of measuring rep performance and covers dashboarding aspects. The course would detail out various models used for sales force planning, structuring and measurement.